Off The Cuff

Ajay Devgn “Lost His Cool” during Mahindra Ad shoot. Anand Mahindra’s response…

February 14, 2022
Bharat Times

Ajay Devgan appointed brand ambassador of Mahindra Truck and Bus

A promotional stunt by the Mahindra Group has made Twitter happy – especially after the group’s chairman and prolific tweeter Anand Mahindra joined in. On Sunday, Mahindra Truck & Bus – the commercial vehicle manufacturing division of the Mahindra Group – shared a video featuring the brand ambassador Ajay Devgn. The scripted video was shown as Ajay Devgn got irritated while shooting for an advertisement for the company.

,Why are you changing the script again and again? (Why is the script constantly being changed?)” an angry looking Mr. Devgn was seen asking in the video. A man sheepishly replies off-camera that the script has been changed only four times, an exaggeration from the actor. Ah it’s earning. The video then ends with a “keep watching” disclaimer — indicating that there’s more to come.

Sharing the clip on Twitter, Anand Mahindra wrote: “I was informed that @ajaydevgn @MahindraTrukBus has lost his cool while shooting for the film.

“Let me leave town before one of my trucks follows me…” he apparently joked.

Mr Mahindra’s response left many amused, garnering over a thousand ‘likes’ on the microblogging platform.

“Nice way to advertise,” wrote one Twitter user. “Hmmmm..we’re going the cred way, aren’t we?” Another asked, referring to the famous CRED ad featuring Rahul Dravid as “Indiranagar”. ka punk,

“He will come in two trucks. I guess you are not aware of his stunts,” a Twitter user warned Mr. Mahindra.

In September last year, Ajay Devgn recreated his iconic Partition scene Flowers and thorns For a Mahindra truck and bus advertisement.

Mr Mahindra had shared the ad on Twitter – and Ajay Devgn responded by saying that it was great shooting the ad.

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