The song has names of 51 rivers across India
Industrialist Anand Mahindra never ceases to amaze us with his social media posts. The Mahindra Group Chairman’s Twitter handle is replete with interesting, motivational and witty tweets along with important life lessons for his 10.4 million followers. This time, he shared a music video based on the rivers of India which aims to create awareness about water conservation. Titled ‘Rivers of India’, the song includes the names of 51 rivers across India that have contributed to the development of the country.
A wonderful song based on the names of 51 rivers of India. Created to create awareness about this valuable resource. A global collaboration of Bombay Jayshree (and her son, Amrit) with Kaushiki Chakraborty (and her son, Rishith) and many others. Let the music flow through you—just like a river. Enjoy it – and enjoy the weekend,” read the caption of the tweet shared by Mr Mahindra.
Watch the video here:
A wonderful song based on the names of 51 rivers of India. Created to create awareness about this valuable resource. A global collaboration of Bombay Jayshree (and her son, Amrit) with Kaushiki Chakraborty (and her son, Rishith) and many others. Let the music flow… https://t.co/WRR8BaeCg3pic.twitter.com/qepJZrWcht
— Anand Mahindra (@anandmahindra) March 11, 2023
The music video showcases the beauty and power of rivers across the country as they emerge from mountains and flow through various landscapes.
The song was originally shared on 2021 by the Indian Institute of Technology (IIT) Madras, including Bombay Jayashree, Kaushiki Chakraborty, Rishith Desikan and Amrit Ramnath. “The Rivers of India” is a tribute to the timeless spirit of India that accords a dignified place to the precious water resources. Conceptualized and created by Kanikeshwaran, a distinguished alumnus of IITM, the music video highlights the need to conserve and protect water resources. Produced by the International Center for Clean Water, IIT Madras to promote awareness about,” the original post reads.
Internet users loved the video and many stressed that water conservation is the need of the hour.
One user wrote, ‘Revitalization of the river is necessary for prosperity in life. Beautiful song.” Another commented, “What an amazing song and there is something very special about making a song based on our culture in our 51 rivers of India which music-based love wants to hear again and again . Thank you @anandmahindra for sharing the music video message about India to the world.
A third said, “Awesome song and amazing theme.” Rivers give us life and prosperity. We must realize them and preserve them.” The fourth added, “Wonderful and emotional presentation of a much neglected subject. On one hand we worship our rivers and on the other we throw untreated industrial and municipal waste without batting an eyelid… Makes us complete hypocrites.’
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