Anita Rangaswamy releases a music video in honor of mothers

Anita (far right) with Samyukta Hornad and her mother Sudha Belawadi | Photo Credit: Special Arrangement

Anita Rangaswamy plays multiple roles – lyricist, composer and freelance professional voice-over artist (mainly FM radio commercials). He had earlier released a single, ‘Elu Hogila Nee Elu Hogila Appu’, as a tribute to the late power star Punit Rajkumar. Now she is back with another song and video, ‘Andigu Saladu Ninna Preethi Amma’, released on Anand Audio YouTube channel.

Since its release over the weekend, the song has garnered over 80,000 views. Anita says, “The response has been amazing. “The song does not specifically mention Mother’s Day, nor is it dedicated to one mother, but it is an ode to all mothers around the world and mothers can be celebrated not just on a specific day but every day. ”

Director Jeevan Kalude D'Souza with Anitha, Sruthi Hariharan and their daughter

Director Jeevan Kalude D’Souza with Anitha, Sruthi Hariharan and their daughter

Anitha, who lost her mother two years ago, has penned the lyrics and composed the music for the song which was sung by Vasuki Vaibhav. The video is directed by Jeevan Kalude D’Souza and produced by Hriday Goswami. “The idea was to bring forth the beautiful bond between mother and child. We also wanted to present the mothers behind the celebrities, for which we met celebrities and their mothers from Karnataka,” says Anita.

Anita and her team visited the homes of celebrities from the world of entertainment to shoot their portions and put together the video.

The video features Diganth, Samyuktha Hornad, Vasuki Vaibhav, Anu Prabhakar, Sudha Rani, Sruthi Hariharan and Padmaja Rao. “‘Andigu Saladu Ninna Preethi Amma’ is a melodious amalgamation of popular stars of Kannada industry reflecting the priceless bond they share with their mothers.”