Strategy Analytics report shows how Apple’s M-series processor family changed the company’s trajectory
Strategy Analytics report shows how Apple’s M-series processor family changed the company’s trajectory
Apple has established itself as an unparalleled leader in Arm-based PC processors with nearly 90% revenue share. According to a report from the US, the iPhone maker’s edge accrues from its M-series chipset. Market Intelligence Firm Strategy Analytics.
“Apple’s M-series processor family set the benchmark and gave Apple a 2-3 year lead over the rest of Arm-based PC processor vendors,” said Shravan Kundojjala, Director of Handset Component Technologies at Strategy Analytics. said in a statement,
in mobile computing chip market, Qualcomm is ahead with 34% revenue share. Apple comes second with 31% revenue share, followed by MediaTek with 24%. Qualcomm is said to be expanding its investment in processors for PCs with Nuvia CPU cores.
“We believe that Arm-based notebook PC processors provide an attractive opportunity for Qualcomm, given the company’s growing collection of high-performance processor assets,” Kundozzala said.
The research firm noted that the Arm-based mobile computing market outperformed the x86-based mobile computing market in revenue and units. x86 is a chip system architecture developed by Intel four decades ago.
Strategy Analytics forecasts that total Arm-based mobile computing chip revenue in 2021 will exceed the x86 architecture by about 20%, excluding chipsets and discrete GPUs.