New Delhi: Continuing its growth in India driven by local manufacturing, Apple sold over 1.2 million iPhones in the country in the second quarter (Q2) this year, registering a whopping 94 percent growth (Y-o-Y) The data shown is on Monday. According to data shared by market intelligence firm CyberMedia Research (CMR), the growth was driven by stellar sales of the iPhone 12 and 13 models. Of the total shipped iPhones, around 1 million were ‘Make in India’ devices.
“During the second quarter, Apple continued its Indian market momentum with an impressive year-over-year growth, driven by growth in local iPhone manufacturing. The iPhone 12 series, along with the iPhone 13 series, shipped in the market. was responsible for most of the iPhones lost,” said Prabhu Ram, Head-Industry Intelligence Group (IIG), CMR. ,ALSO READ: Rupee depreciates: 3 out of 4 Indians worried about family spending,
Apple iPads registered an impressive growth of 34 per cent in India (on-year) and the company sold over 0.2 million devices in the country. “As per Q2 data, Apple iPad (Gen 9) and iPad Air constitute a major part of iPad shipments in 2022. CMR expects iPhones to capture 4 per cent smartphone market share in India, while iPads are expected to register 20 per cent market share. are ready for. in their respective category. (Also read: Gold price today, July 25: Know the rate of yellow metal in your city,
The macro-environment remains tough for smartphone brands in India due to inflationary pressures, a weak rupee and moderation in consumer demand. “The premium smartphone segment has remained immune, and has benefited from the consumer inclination to take revenge in the new normal,” Ram said.
Apple’s increased and diversified iPhone production capabilities in India, coupled with aggressive retail initiatives, continue to contribute to its strong growth momentum in India. Earlier this year, the tech giant confirmed that it has started manufacturing its best-selling iPhone 13 smartphone in India.
Apple first started manufacturing iPhones in India in 2017 with the iPhone SE. In Q1 2022, Apple shipped around 1 million ‘Make-in-India’ iPhones, registering an overall growth of 22 percent, led by the iPhone 12 and 13.