Last Update: February 28, 2023, 15:10 IST
There is also a growing awareness that color treated hair requires a dedicated hair care regime to ensure that the color lasts.
The parabens and phosphate free range of such hair care products helps in achieving a healthy scalp as it helps in maintaining the oil-balance of the scalp.
The year 2023 has started on a great note with consumers ready to experiment with exciting hair color trends. Crossing all age groups, this craze for hair coloring is not going away anytime soon.
There is also a growing awareness that colored hair requires a dedicated hair care regime to ensure that the color lasts. Whether you use harsh chemical-based hair dyes or natural and organic henna to color your hair, everyone wants the color to last as it tends to fade with every wash and a very different color from the original ends in Nowadays, we can easily find color-fixing and sulfate-free shampoos that are specially made for chemically treated as well as naturally colored hair. Sulphate is a chemical found in detergent powder and is extremely harsh on hair and skin. It removes layers from the hair and removes excess lipids in the intra-cuticles, penetrating the hair’s protective hydrophobic coating. This causes the color to fade rapidly. That is why it is suggested that if you have colored hair, cut down on shampooing your hair to just once a week.
Clelia Cecilia Angelon, Founder & CEO, Surya Brasil, “I have always insisted on using natural, vegan and organic henna which can give multiple color options like any other chemical hair dye. Plus, these alternatives are free of ammonia and its byproducts like ethanolamine, diethanolamine, and triethanolamine that can damage hair in the short term and even cause cancer. If you struggle with these problems, sulfate-free color fixing and restorative shampoos and conditioners can come to your rescue. Using the best combination of nature, Ayurveda and technology, such products use Brazilian organic extracts for added benefits. They don’t strip hair of its natural moisture, which is essential for healthy hair.”
In fact, the parabens and phosphate free range of such hair care products helps in achieving a healthy scalp as it helps in maintaining the oil-balance of the scalp. It also ensures stronger hair with less breakage as well as no itchiness on the scalp. In addition, they are excellent for curly and frizzy hair and make them more manageable and shiny.
Danish Batra, Managing Director, Hair Masters Salon said, “Color setting or color correction is a routine task to reduce any hair color, usually customers come for color correction when they do not get the desired color of their hair Is. This is usually due to a client’s past history with hair dye or henna and we minimize any such colors such as copper or yellow. In our salon industry, color setting is called color correction or color refreshing.
Batra recommends using sulfate free and paraben free hair shampoos. “Within sulfate and paraben-free, there are two separate categories that are color balancing and color protection, which are used to avoid color bleeding when washing hair. I suggest use sulfate free shampoos as its chemical free and secondly it helps in retaining the natural moisture of the hair so as not to lose the natural shine and softness of the hair.
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