Bangalore: Tired of swiping left and right on dating apps, and still not finding the right person for a committed relationship? Or do you ask for a rain check when you finally manage to find one?
When located in Bangalore Radhika Mohta Came across her friends’ struggle to find love in the age of digital dating, she decided to transform herself into a modern matchmaker.
Radhika claims that she has trained over 2,000 individuals – both men and women – through her online cohort-based course over the past few months and helped them find their partners because of their matchmaking skills.
“My goal is to help people date better. The focus is on showcasing one’s true self to a potential love interest I meet online or offline. I intend to be with my client or other person anywhere. Not to tinker with or portray them as someone I believe a one-time projection doesn’t last long. Sure, someone can get a right swipe, but they know Has to be who that person is once the conversation kicks in, and if you’re looking at the co-CEO of your life for the next four or five decades, that’s not going to work.” says Radhika.
Radhika offers a four-day course that includes live video sessions, personal interactions, activities, and social mixers, and access to the discord community. “I don’t set people up one after the other, but have a social mixer in the cohort-based curriculum as part of it. I put people in breakout rooms, whom I call connection rooms online,” says Radhika. “Instead of directing them to do things, the aim of the course is to help them find the best and help them move forward with the right attitude.” I have to help you gain confidence,” she adds.
Radhika, who started her career as a media professional, joined the match making space in 2018.
While most of her clients are in their 20s and 30s, there are also those in their 40s and 50s who are seeking her help in finding the right partner. “Typically, in the over 40 bracket, people don’t want to appear on apps for professional reasons. For them, it’s definitely a different set.”
Bengaluru-based software engineer Varun joined Radhika’s course with dating and matrimonial apps during the pandemic, but to no avail.
“During the course, we did practice and reading and there was a group of both men and women, and so we got a chance to understand their point of view as well. I was already talking to someone I met on an app and the course helped me with tools and resources to understand and interact better with the other person. I haven’t completely stopped doubting myself, but it has helped me a lot in changing my perspective,” says Varun.
Shalini Singh launched Andvamate in 2019 for people above 25 to connect people for meaningful long term relationships. The services include online and offline events where verified individuals meet each other and find the right partner. “The reason I started this matchmaking platform is through my own experience. When my parents were looking for someone for me, I didn’t like criteria like age, height and income. And I disagreed with dating and matrimonial sites where it matters more than knowing people. ,
“Through Andvemate, we are rethinking relationships. Marriage should not be the only acceptable form of a committed relationship. is a domestic partnership or spouse that is as committed as in marriage. You can’t box relationships. And if a relationship fails, well, let’s start looking at the health of the relationship instead of longevity,” says Shalini.
“When you sign-up, we ask you if you are willing to be with a parent, what is your sex drive, what kind of relationship are you looking for – exclusive with your KYC, open, discrete, etc., and then we approve or reject it. Depending on their preference, they find themselves a partner among real people,” she adds. Offline events include fun activities, conversations, games and social service activities.
While there are plenty of takers for courses to enhance the dating experience that can pave the way for long-term relationships, there are people like Jiviya NatarajanA Bengaluru-based entrepreneur and sales consultant who feels that most dating site/app users don’t know exactly what they are looking for.
“I’ve been on and off dating sites since 2019. I think most people want to go with the flow, rather than have clarity in what they want,” says Jivia.
“It’s not about being in a relationship. There are people I met through apps who are great friends of mine today. So, when two mature people meet today, you can’t predict what tomorrow.” is about to happen. All she can do is have a good relationship,” she adds.
“Training can help with etiquette. Many people want the other person to take the lead all the time. In the middle of the conversation you get some ghosting which gives a bad feeling of rejection. Working with a branding consultancy Wali Anita Agarwal says, ‘Hey, it won’t hurt to drop a single line saying it’s not working.
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