Esports Premier League Signs Loco as Digital Broadcast Partner

Esports Premier League (ESPL) has roped in gaming streaming platform Loco as its exclusive digital broadcast partner for the second season of the event. All matches of the second season will be live-streamed exclusively on the company’s app and website.

league of the year A popular battle royale game, ‘Battlegrounds Mobile India’ (BGMI) is set to feature esports athletes from across the country and holds a prize pool 1 crore. To shortlist the top 16 teams, the league will be played in two different phases in the preliminary stage – online qualifiers and invitational qualifiers. The first 12 teams, the top two teams from the Open Qualifiers and the top ten teams from the Invitational Qualifiers will advance directly to the finals.

Teams ranked 3rd to 10th in the Online Qualifier and the teams ranked 11th to 18th from the Invitational Qualifier will compete for the other two places available in the finals.

The Esports Premier League included Chinese smartphone brand, Tecno Mobile, as its presenting sponsor for the second edition of the country’s first franchise-based esports league.

Loco Gaming brings communities, creators and audiences together. The league’s grand final will be hosted through a LAN event, making it the league’s first offline grand final to be held anywhere.

Vishwalok Nath, Director, ESPL, said: “With shared values ​​and a compelling gaming proposition, we are very excited to partner with the gaming streaming platform. We are delighted to be working closely with the team to create interesting and engaging content for esports fans and the community out there. We are always keen to associate with brands who share the same passion for esports as us and look forward to a fruitful collaboration.”

“We will be instrumental in increasing the fanbase for ESPL and providing yet another entertaining experience for the Indian gaming community,” said Ashwin Suresh, Founder, Loco.

According to the recent FICCI-EY Media and Entertainment Report 2022, India witnessed a huge growth in content creation and concurrent viewership around gaming and witnessed a massive increase in viewership from 6 lakh in 2020 to 2 million hours in 2021 Is.

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