Tata Consultancy Services is now the title sponsor for Jaguar Racing, and the team will now be called Jaguar TCS Racing as part of a multi-year partnership.
see photosJaguar drivers Mitch Evans and Sam Bird with the i-Type 5 race car
Tata Consultancy Services has joined the Jaguar Racing team as the title partner for the 2021/22 Formula E World Championship. The team will now be called Jaguar TCS Racing as part of a multi-year partnership beginning in the upcoming season 8, the organization confirmed in a statement. Jaguar Land Rover and TCS will build on their existing business relationship with the new Jaguar TCS Racing partnership, and help the automaker show off its electrification plans to the world.
As part of the rebranding exercise, the team will use the modified livery of the Jaguar i-Type 5 race car in the upcoming season. In addition, Jaguar TCS Racing is elevated within JLR’s recently launched motorsport division as part of the automaker’s re-imagine strategy. The team says it will use this activity to test, learn, develop and collaborate on electric vehicle technologies across the JLR Group, which will benefit future cars from the manufacturer. The move will help JLR make its transition to an all-electric brand by 2025, as well as be in line with the company’s commitment to the Gen3 era of Formula E.
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TCS will be a title sponsor for Jaguar Racing, building on its existing business relationship with JLR
James Barclay, Team Principal Jaguar TCS Racing, said, “Launch day is always exciting as we look forward to the prospects of the upcoming season after months of hard work behind the scenes. Welcoming a new title partner – Tata Consultancy Services – It is a real honor and we look forward to a highly innovative and successful partnership together. This is an announcement we look forward to reveal and see a global leader like Tata Consultancy Services among other blue-chip brands in the FIA It’s an exciting time to join Formula E. After our most successful season to date, we are working hard to further improve our performance with the aim of getting more points, winnings and eventually racing to the World Championship.
Rajesh Gopinathan, MD & CEO, Tata Consultancy Services, said, “We are joined as Jaguar TCS Racing to expand our partnership with Jaguar Land Rover and harness the collective wisdom and innovate for a sustainable future for all. As the world races towards electrification, this collaboration will pave the way for the adoption of advanced technologies, access to clean energy and the development of new business models. As always our endeavor to make a lasting impact on people, communities Will move on from business, and the planet.”
As part of the restructuring, James Barkley will take on the role of Managing Director of Jaguar Land Rover Motorsport Limited in addition to his role as Team Principal of Jaguar TCS Racing. Thierry Bollor, CEO – Jaguar Land Rover, became the chairman of the new organization. All future opportunities and benefits for both Jaguar and Land Rover brands will be explored through this newly formed division.
With regard to plans for the upcoming Formula E season, Jaguars will build on the successful end of this year’s championship which saw the team finish as runners-up. Drivers Sam Bird and Mitch Evans will continue to drive the i-Type 5 race car. The team says it is working to improve energy management, as well as taking time to understand and simulate the new qualification system.
The team is also practicing in-garage pitstops, which will become a key feature of the first 10 minutes of the new format.
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Fornula E Season 8 will start with Diriyah e-Prix on January 28, 2022 in Saudi Arabia. This season will include 16 races in 12 cities around the world.
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