new one electric car company Which brings together two big names in Japanese business, Honda And Sony officially debuted on Thursday, with both sides emphasizing their common values of taking on challenges and meeting people’s needs.
electric vehicle Sony Honda Mobility Inc. sales will begin in 2025, with deliveries first in the US in early 2026, and Japan Later that year, chief executive yasuhide mizuno told reporters. Pre-orders start from 2025.
In March, Sony Group Corp. and Honda agreed to establish a 50-50 joint venture, with the idea of bringing together Honda’s expertise in auto, mobility technology and sales with Sony’s imaging, network, sensor and entertainment expertise.
Production will take place at a Honda plant in the US, but details such as pricing, platform and type of battery used were not disclosed.
Production volumes were also not given, but officials said it was an exclusive model and not for mass sale.
Mizuno of Honda Motor Company said this collaboration brings together hardware and software to deliver an emotionally satisfying experience on the move.
“It was necessary to take a completely new approach,” Mizuno told reporters in Tokyo. “We want to make it completely new.”
He said the US was chosen for the launch because electric vehicles were already popular there, Japan was second as Honda’s home market, and other markets including Europe would follow, but no date was set. Was.
Izumi KawanishioSony executive who became chief operating officer Sony MobilitySaid that partners will be added to the project.
demand for “zero emission“Vehicles are expected to increase worldwide amid concerns about climate change and sustainability.
Sony, which makes PlayStation video-game consoles and has movie and music businesses, showed off an electric car concept CES gadget show in Las Vegas two years ago, and have been eager to find an auto partner.
Honda has electric vehicles in its lineup, though not as plentiful as some rivals such as Ford Motor Company or Nissan Motor Company. Tokyo-based Honda has teamed up General Motors To share platform for EVs in North America, but the products aren’t on sale yet.
electric vehicle Sony Honda Mobility Inc. sales will begin in 2025, with deliveries first in the US in early 2026, and Japan Later that year, chief executive yasuhide mizuno told reporters. Pre-orders start from 2025.
In March, Sony Group Corp. and Honda agreed to establish a 50-50 joint venture, with the idea of bringing together Honda’s expertise in auto, mobility technology and sales with Sony’s imaging, network, sensor and entertainment expertise.
Production will take place at a Honda plant in the US, but details such as pricing, platform and type of battery used were not disclosed.
Production volumes were also not given, but officials said it was an exclusive model and not for mass sale.
Mizuno of Honda Motor Company said this collaboration brings together hardware and software to deliver an emotionally satisfying experience on the move.
“It was necessary to take a completely new approach,” Mizuno told reporters in Tokyo. “We want to make it completely new.”
He said the US was chosen for the launch because electric vehicles were already popular there, Japan was second as Honda’s home market, and other markets including Europe would follow, but no date was set. Was.
Izumi KawanishioSony executive who became chief operating officer Sony MobilitySaid that partners will be added to the project.
demand for “zero emission“Vehicles are expected to increase worldwide amid concerns about climate change and sustainability.
Sony, which makes PlayStation video-game consoles and has movie and music businesses, showed off an electric car concept CES gadget show in Las Vegas two years ago, and have been eager to find an auto partner.
Honda has electric vehicles in its lineup, though not as plentiful as some rivals such as Ford Motor Company or Nissan Motor Company. Tokyo-based Honda has teamed up General Motors To share platform for EVs in North America, but the products aren’t on sale yet.