Fast Moving Consumer Goods (FMCG) major CavinCare has strengthened its dairy portfolio by introducing ‘protein rich’ paneer under its flagship brand Cavins. The new product will be available in slice, spread and block variants. With this launch, the brand also plans to enhance its position among the top three players in the consumer segment, Cavincare said in a statement.
In an effort to increase market presence and establish a strong foothold in the dairy segment, Cavins has various offerings like curd and butter. In addition, it also plans to launch paneer in diverse exotic and indigenous flavors in all major markets across India.
Block paneer and spread paneer will be available for Rs 160 in 200 grams and Rs 120 for 180 grams, while slice paneer will be available for Rs 90 in 100 grams and Rs 400 for 480 grams.