Mahindra drops the first teaser for its Born Electric Vision, to debut in July 2022

The teaser shows the automaker’s new Bourne electric vehicles that are a part of Mahindra’s Bourne Electric vision to bring electric offerings to its portfolio and will make their debut in July 2022.


Mahindra & Mahindra to launch Born Electric Vision in July 2022

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Mahindra & Mahindra to launch Born Electric Vision in July 2022

Mahindra & Mahindra has released the first teaser for its new electric SUV line-up that will arrive in the latter half of the decade. The teaser shows the automaker’s new Bourne electric vehicles that are a part of the brand’s Bourne Electric vision to bring electric offerings to its portfolio. The teaser further reveals that the new Mahindra The electric SUV range will make its debut in July 2022, and will provide a glimpse of the new design language it will carry. These are the first models to be designed at the automaker’s new Mahindra Advanced Design Europe (MADE) studio in the UK.

Read also: Mahindra XUV300 EV India Launch Details Revealed

Sharing the teaser, Mahindra wrote, “Welcome to a new world of Bourne Electric Vehicles. The electric presence and great performance brought to you by Mahindra’s team of global designers, engineers and experts. Starting today, Mahindra has… Unveiled his Bourne Electric vision. Coming soon, July 2022.”

While the teaser gives little on what we can expect from the electric SUV, the design language certainly looks bold and the LED DRLs are coupled to an LED strip on the bonnet along with C-shaped lights on the face of the SUV. . The design is similar to the new XUV700. The lighting detail extends to the taillights as well. The overall design appears sharp and angular on the SUV with pronounced wheel arches and raised body styling. It’s unlike anything we’ve seen from the automaker before.

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Mahindra Bourne Electric SUV teaser promises at least 3 new SUVs in the near future

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Mahindra plans to invest around ₹3,000 crore for its electrification plans out of a total investment of ₹13,000 crore, which it plans to invest in the rest of the businesses that include motor vehicles, agricultural equipment and more. The automaker plans to convert 4 SUVs from its existing portfolio to electric while the company will introduce four all-new electric SUVs in its portfolio. Expect more details about the new Bourne Electric range in the coming weeks.

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