With more and more people turning vegetarian, the demand for meat substitutes has increased over the years. Today, we find many restaurants and cafes adding imitation meat to their menus to meet the needs of their patrons. Joining the bandwagon, McDonald’s, one of the world’s largest fast-food chains, has given its plant-based burger a permanent place on menus in the United Kingdom and Ireland. This comes after the successful trial of McPlant Burger in the year 2021. McDonald’s UK took to its official Twitter handle to make the announcement and wrote alongside, “It’s official, McPlant is here.” The post further read, “Try it today.”
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It’s official, McPlant is here ???????? ????— McDonald’s UK (@McDonaldsUK) December 8, 2021
McPlant Burgers, co-developed with Beyond Meat, marks the fast-food giant’s first official entirely plant-based burger option. according to a official press release, it took three years to shape the current McPlant Burger which includes a vegetarian meat patty, a vegetarian cheese slice based on pea protein, vegetarian sauce, vegetarian sesame bread, mustard, onions, pickles, ketchup, lettuce, and tomato.
Announcing the UK and Ireland launch of McPlant, Michelle Graham-Claire, Chief Marketing Officer, McDonald’s UK and Ireland, said in an official statement, “We are very pleased that our McPlant is now officially ‘everywhere’ and our Available to more customers. Taste and Enjoy. We saw a remarkable response to the trial period in October and now McPlant is on the high-streets in retail parks and service stations across the UK and Ireland, so all of our customers will be able to try it “We’re proud to once again offer our customers more great-tasting options from McDonald’s. It’s our same iconic flavor – but plant-based.”
Read also: KFC launches plant-based fried chicken in the US for the first time
What do you think of McDonald’s new plant-based burger? Tell us in the comment section below.
About Somdutt SahuInvestigator- Somdutt likes to call this himself. In terms of food, people or places, she craves only to know the unknown. A simple aglio oleo pasta or dal-chawal and a good movie can make his day.
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