Rajiv Bajaj: KTM ready to work with us because of Pulsar, 3 years delay in bringing 250 series – times of India

New Delhi: Bajaj Auto has sold 18 million motorcycles so far Pulsar The brand contributed 66% of this. Managing Director Rajiv Bajaj Leaving no stone unturned to praise the brand, it said that ‘everything we know, we have learned through Pulsar’.
The Pulsar helped the Indian automaker transform from a mighty force in a scooter into a motorcycle marker. The brand-new, range-topping 250-cc motorcycle Pulsar launched on Thursday marks two decades for the brand, expanding from 125-cc to quarter-litre.
However, Rajiv Bajaj categorically admitted that Pulsar 250 It was a while in coming. “Pulsar is the root from which we get all the fruits. It is not only the most important product but the root of all. Pulsar made the company world class, took us globally. This has been the biggest teacher,” Bajaj said, adding that we got a bit distracted and there was a delay of three years in bringing the new Pulsar. The last product in the line-up, the RS200, was launched in 2015.
The Pulsar 250 series is offered in fully faired and naked versions for Rs 1.40 lakh and Rs 1.38 lakh (ex-showroom). The N250 and F250 are based on a brand new 249.06-cc engine, chassis and platform.
According to Bajaj, the Pulsar range of motorcycles, which displayed strength in the street-naked category, claimed the brand in the global markets. The Pulsar was the reason why KTM agreed to ally with Bajaj Auto, MD Rajiv Bajaj said proudly, referring to the deal with the Austrian manufacturer in 2007.

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