Realme expands its offline presence, opens 200 exclusive stores

chinese smartphone maker, my true form Has announced its expansion across India with a total of 200 exclusive stores. These stores are functional since November 13 and will help users experience all their latest products. The company believes that offline presence is essential for the growth of the brand in the long run. In line with the same, the brand recently inaugurated 100 exclusive stores last month and is targeting to open a total of 300 exclusive Realme stores across India in 2021.

These stores will house the latest products from the realme techlife ecosystem including smartphones, laptops, tablets and other gadgets, which will enable the brand to strengthen its relationship with the customers.

Madhav Sheth, CEO, Realme India, VP, Realme and President, Realme International Business Group, said, “Realme’s exclusive stores are an important part of our growth strategy, and in line with our focus to provide our customers with a first-hand experience. Huh. realme product. Our offline growth expansion provides us with abundant opportunities and contributes to the overall growth of the brand. With our new store, we are well on our way to open 300 exclusive stores across the country this year, and we are excited to increase this number further in the coming year.”

With the opening of mainline stores across the country, Realme is focused on bringing in more consumers with regards to Realme smartphones and AIoT products. The brand is looking to expand its offline presence to 1000+ exclusive stores by the end of 2022.

The smartphone and IoT maker recorded 9.3 million in sales of smartphones, AIoT and TechLife products across all online and mainline channels, a 40% year-on-year increase during the Realme Festive Days. During the period from October 2 to November 8, combined sales also contributed to sales revenue. 9,000+ crores. The company claims that with a 60% year-on-year growth, it emerged as the No. 1 smart TV brand during the Big Billion Days sale on Flipkart.

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