Zomato has apologized for an advertisement of Hrithik Roshan after the priests of Mahakaleshwar temple hurt sentiments. Zomato said that the ad in question is no longer running.
In the advertisement, Hrithik Roshan says that he felt like getting a plate in Ujjain, so he got it ordered from ‘Mahakal’. (Photo: ScreenGrab)
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- Zomato has apologized for an ad for Hrithik Roshan
- Zomato said, there was no intention to hurt sentiments
- The priests of the Mahakaleshwar temple had objected to the advertisement.
A day after priests of a temple in Madhya Pradesh objected to an advertisement for Zomato featuring Bollywood actor Hrithik Roshan, the online food delivery firm issued an apology saying it had no intention of hurting sentiments.
On Saturday, two priests of the Mahakaleshwar temple demanded Zomato to withdraw the advertisement claiming it was hurting Hindu sentiments. In the advertisement, Hrithik Roshan says that he was feeling like getting a thali (food platter) in Ujjain, so he got it ordered from ‘Mahakal’.
Zomato said in a statement that the thali is the recommended item in the menu of Ujjain’s Mahakal restaurant and not the iconic Mahakaleshwar temple. The Mahakaleshwar or Mahakal temple dedicated to Lord Shiva is one of the 12 Jyotirlingas in the country and attracts a large number of devotees.
Zomato said that the ad in question is no longer running.
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The delivery firm said, “The video is part of a pan-India campaign for which we identified top local restaurants and their top cuisines based on popularity in each city. Mahakal restaurant was one of the restaurants selected for the campaign in Ujjain “
“We deeply respect the sentiments of the people of Ujjain and the ad in question is no longer running. We offer our sincere apologies that there was no intention to hurt anyone’s faith and sentiments here,” Zomato said.
Ujjain Collector Ashish Singh, who is the chairman of the Mahakal Mandir Trust, criticized the advertisement, saying that the prasad is served free on a plate to the devotees and it is not something that can be done online through a food delivery app. can be ordered.
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