November 1 which is celebrated as World Vegetarian Day across the world is a step forward to create awareness about animal welfare. Every year to remember the designers and brands who go the vegan route and create products that are animal friendly, PETA India hosts the Vegan Fashion Awards.
This year, the awards will recognize the best of the best in the world of vegan fashion. With a range of celebrities, fashion brands and designers winning coveted awards across multiple categories, this year Alia Bhatt’s Ed-A-Mama won Best Vegan Kidswear Brand, Milind Soman Vegan Fashion Style Icon and Sunny Leone’s Eye M Animal won. Won Best Activewear Brand among others.
Alia Bhatt, who has given her opinion on animal cruelty and how we humans and animals can coexist, took it a step further to create Add-A-Mamma, a fun yet mind-blowing brand. Similarly, actor and supermodel Milind Soman, who is actively encouraging his fans to keep animal skins out of his wardrobe, wrote on Instagram: No leather, no silk, no wool. Animals suffered no pain just to satisfy human vanity. If you care, this is the option. “(sic).
Giving a sexy twist to athleisure wear is Sunny Leone and Kunal Avanti’s I Am Animal. Sunny Leone who has always encouraged her fans to refrain from using fashion and products made from animals, has joined hands with I Am Animals to promote vegetarian sports.
Speaking about the importance and impact of vegan fashion, Monica Chopra, PETA India Senior Media and Celebrity Projects Coordinator says, “The winners of PETA India awards prove that the future of Indian fashion is vegetarian. From silk-free sarees to leather bags, purses and shoes, it’s easier than ever to achieve a fashion-forward look that leaves cruelty to animals in the past. “
for other winners Vegan Fashion Awards 2021 involve:
Best Fashion Moment: Thirty-three designers pledged to go leather-free following a letter from Lakme Fashion Week, Fashion Design Council of India and PETA India.
Compassionate Business Award: Luxury footwear brand Empire Luxury has decided to stop using animal skins and switch to all-vegan ingredients.
Best vegan sneakers: Thali’s sneakers made from recycled plastic bottles and plastic bags are kind to the planet and animals.
Best Vegetarian Bags: Made in India 100% vegan leather handbags manufactured by Qisa by Lavie were designed for today’s eco conscious young buyers.
Best Vegetarian Wallet: Traditional Indian style meets modern animal-free materials at Zouk’s Handmade Purse.
Best Vegan Women’s Shoes: From shoes and sliders to heels and boots, Paio creates handcrafted, made-to-measure vegan leather footwear.
Best Vegan Men’s Shoes: Monkstory offers both classic footwear and cutting-edge style, all in luxurious vegan leather.
Best Vegetarian Silk: Made by GBM Fabrics, the vegan material uses TENCEL Luxe, a new fiber sourced from renewable wood sources.
Best Innovations in Clothing: BioLeather’s Tomato Leather is unique, biodegradable, durable and cruelty free.
Best Vegetarian Saree: Shubham Sarees offers a wide range of beautiful vegetarian silk Kanjeevaram sarees from the interior villages of Tamil Nadu.
Best Vegan Cosmetics: Plum skin care, makeup, hair care, and other products are free of animal-derived ingredients and have never been tested on animals.
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