New Delhi: Apple Inc in partnership with Frank Water, a United Kingdom-headquartered non-governmental organization (NGO), on Friday said it will help develop data and analytics-driven methods for better management and conservation of water in India. .
The partnership has been launched with a pilot project in the Anekal suburb of Bengaluru, where the NGO will collect water consumption details in the area and engage community members to take steps to prevent water wastage and improve consumption efficiency. will help.
To do this, Apple and Frank Waters will use a technique called ‘hydrological modelling’, which uses software simulations to measure water input, use and waste. According to Apple, the equipment will be used to obtain results that will then be presented to area residents to prevent unnecessary wastage of water and strategically improve consumption patterns.
According to the companies, the project will involve local businesses, organizations and community members.
The move comes almost a year after the Pune-based NGO, in partnership with the Applied Environmental Research Organization (AERF), announced its mangrove forest conservation project in Maharashtra. The latter, which was provided an undisclosed amount as a grant by Apple, works to help develop ways to better conserve the region’s carbon-absorbing mangrove forests in estuaries in Maharashtra.
Over the past year, Apple has partnered with several large tech firms to launch community initiatives in the country. On July 13 last year, Google had announced the opening of call centers in partnership with NASSCOM Foundation, as part of its Women Entrepreneurship and Empowerment programme, to enhance digital skill-driven empowerment for women, which The time was started in seven districts.
On 1 December, Amazon announced a partnership with Hyderabad-headquartered Macquarie GIG subsidiary, Vibrant Energy, to set up the first two of its wind-solar hybrid green power plants. The latter will be the first of their kind for Amazon globally, and once they are operational, are expected to add more than 1.1GW of renewable energy to the company’s data center capabilities.
On 24 February, Microsoft announced plans to expand Project ‘Nearby’ with State Bank of India’s Corporate Social Responsibility Division, SBI Foundation and American Indian Foundation to help people with disabilities develop career paths.
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