Off The Cuff

Back in 2007, Paytm Boss Predicted This “Big Rush”

December 10, 2021
Bharat Times

Paytm CEO Vijay Shekhar Sharma shared an email he wrote in 2007.

Paytm CEO Vijay Shekhar Sharma shared a 2007 email on Twitter this morning in which he predicted a “big rush to own real estate on mobile devices”. A screenshot of the email he shared on Twitter shows Mr Sharma wrote about how Apple Music could become a problem for the label as digital music became more popular and phased out CDs. has gone.

“Soon could be a problem for the Apple Music label,” he wrote in his email 14 years ago. 2007 was the year that Apple launched its first iPhone. The company had already made waves in the music industry with its iPod devices.

The CEO of Paytm (which was founded three years later as a prepaid mobile and DTH recharge platform in 2010) predicted that the rise of digital music would ensure that smaller bands would work directly with Apple for revenue share. .

“Now that most music will go digital and CDs are no longer needed in the largest stores that sell music, smaller music bands will actually come into a direct relationship with Apple and work with them for a revenue share,” he said from January 2007. Wrote in email. ,

He further spoke of the “progress on the mobile device front”, writing: “There is a huge rush to real estate on mobile devices.” Real estate on mobile devices, he explained, refers to client apps built using J2ME (Java 2 Platform, Micro Edition), Flash, etc.

You can read the email here:

In the comments section, Twitter users noted that Mr Sharma displayed rare foresight in predicting the rise of digital real estate.

One Twitter user wrote, “One common thing about successful people is that they think way ahead of their time.”

Vijay Shekhar Sharma made a name for himself in the world of technology with the digital payment app launched in 2010.

“In 2004-05, my father asked me to shut down his company and take up a job for Rs 30,000,” said Mr. Sharma, who founded the digital payments firm Paytm in 2010. Reuters,

At the time, the trained engineer sold mobile content through a small company. Mr Sharma will become India’s youngest billionaire in 2017.

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