Battlegrounds Mobile India (BGMI) has extended its second partnership with Pinkfong Baby Shark, the most viewed YouTube video of all time. This time around, players can get their hands on various Baby Shark-themed cosmetic items, as well as enjoy a new music video featuring BGMI and the airdrop-hunting team of Baby Shark.
Between May 9 and June 2, players will be able to grab a number of new exclusive Baby Shark items, from motorcycles and parachutes to helmets and backpacks.
Launched in November 2015 by global entertainment company The Pinkfong Company, Baby Shark became a breakout sensation in the years that followed. With over 10.5 billion views, Baby Shark Dance currently sits on YouTube as the world’s most-watched video in history, and its song topped the Billboard Hot 100 with a 20-week streak in mainstream music. also broke in the scene.
Baby Shark has solidified itself as a cultural icon and continues to release branded serial material across multiple industries as well as upcoming film adaptations. BGMI previously partnered with Pinkfong Baby Shark in October 2021 to bring Baby Shark-themed gear and emotions to the battle royale, allowing players to recreate Baby Shark’s famous dance moves in the game .
Crafton, Inc. Shaun Hyunil Sohan, India CEO, says, “We are thrilled to bring exciting new items and music to BGMI with Pinkfong Baby Shark. We look forward to seeing our squad discover our game in our new Baby Shark gear and hope the new song will bring a delightful gaming experience to our fans.”