The increase in Mahindra’s sales numbers is mainly due to the huge demand for the new Mahindra XUV700, which has received over 60,000 bookings.
see photosThe growth in Mahindra’s sales numbers was mainly due to the XUV700 . is responsible for the huge demand for
Mahindra & Mahindra last month reported an 8 per cent increase in sales at 20,130 units in October 2021 as against 18,622 units sold in the same month a year ago. Mahindra’s spurt in sales comes at a time when the entire industry is grappling with the problem of semiconductor shortage and is reporting a decline in sales due to lack of production. That being said, the increase in Mahindra’s sales numbers is mainly due to the huge demand for the new Mahindra XUV700 which has received over 60,000 bookings. The company has already announced that it will complete all deliveries by January 14 and have already dispatched the booked cars to dealerships across India with deliveries commencing in the last week of October 2021.
Read also: Plans to deliver over 14,000 Mahindra XUV700s by January 2022
The new generation Thar has been a huge success for Mahindra.
Vijay Nakra, Chief Executive Officer (CEO) – Automotive Division, Mahindra & Mahindra Ltd. said, “The demand for vehicles in our product portfolio continues to be strong. We have received an unprecedented response for the XUV700 and in line with our commitment, we have started the delivery of the petrol variant to the customers. Exports account for 57 per cent. Remains strong. Growth. Supply chain issues around semi-conductor related parts remain dynamic as we focus on managing the situation in the short term.”
Read also: Mahindra XUV700 Gold Edition presented to Olympian Neeraj Chopra
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Clearly, the SUV has been the growth driver at Mahindra registering a growth of 9 per cent in sales at 20,034 units as compared to 18,317 units sold a year ago. The Vans + Cars segment recorded a 69 per cent decline in sales, which stood at just 96 units this month as compared to 305 units in the same month a year ago.
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