While the second India launch of the C3 Citroen is going to go on sale in early 2022, and the company will launch two more models coming from the same platform in the next two years.
see photosThe Citroen C3 premium hatchback will be available for sale in India in early 2022.
Citroen’s product selection for the Indian market has been rather strategic and a bit audacious. In April this year, the French brand made its India debut with the C5 Aircross going up against the Jeep Compass and Hyundai Tucson and forayed directly into the mid-size SUV segment, which had both room and volume. Well! It initially left the hotly-competitive compact SUV segment where Koreans have taken the market by storm. Now this is a well calculated priority and the same approach has been adopted with the recent unveiling Citroen There is also the C3 which enters the premium hatch segment with just three main rivals and not the more crowded subcompact SUV segment. Now that the second India launch of the C3 Citroen is going to go on sale in early 2022, and the company will launch two more models coming from the same platform in the next two years.
Read also: Citroen C3: Why is a hatchback the brand’s first mass offering in India?
The second model to go on sale could be the Citroen C3 Aircross in 2023.
Speaking to carandbike on a new freewheeling with Siddharth Vinayak Patankar, Editor-in-Chief – SVP webisode, Vincent Coby, Chief Executive Officer (CEO) – Citroen said, “When you are a brand in a particular big market like India When launch, it’s not so. One car issue. You need to offer variety and choice to customers. But obviously you also need regularity of launch and you keep up the activity of competition and innovation We have decided to launch a series of three cars on a regular basis. The gap and we will cater to the varied needs of the Indian market is fundamental. We also believe that this will give us scale. The C3 will be launched in 2022. “We are very confident that this will happen in the first half of 2022 and yes it is safe to assume that three cars in three years, one per year is the pace we are for.”
Read also: Citroen C3 debuts in India
Citroen may also consider bringing the C4 Aircross in 2024.
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Hence, there will be three new Citroen models in India by 2024, one will be launched every year and the carmaker will be testing the waters in the hardcore SUV segment with one of these models. Kobi said Citroen is not completely ignoring the SUV segment and there is still room for a C3 Aircross or a compact SUV version of the C3. A Hyundai Creta rival, it will be built on the same Common Modular Platform (CMP) that underlies the C3 sub-four meter hatch and offer up to 90 percent localization. The third model is likely to again enter a segment that has more room for volume, be it the compact sedan or crossover segment. So it could be a sedan like the CC26 or the C4 coupe crossover. Both the models are based on the scalable version of the CMP platform, but we are yet to get clarity on the details from the company.
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