ICICI Lombard launches BeFit cashless OPD and wellness solution for users

ICICI said, “The solution empowers customers to benefit from multiple wellness services. With good health and immunity gaining importance, this comprehensive solution will now be more useful than ever.”

The BeFit solution will provide customers with coverage for their entire OPD needs on a cashless basis. Clients can avail a range of coverage in physical and virtual consultations by general, specialist and super-specialist doctors as well as physiotherapy sessions. Completing other expenses, BeFit’s offering includes expenses related to pharmacy and diagnostic services, as well as expenses related to minor procedures that do not require hospitalization.

ICICI Lombard’s Benefit Benefit along with a standard health insurance policy will provide the policyholder with the 360-degree support they need, as per the release.

Sanjeev Mantri, Executive Director, ICICI Lombard General Insurance said, “The Covid pandemic has made consumers realize that health insurance does not end with just covering for hospitalization expenses. Equally important is finding a solution that encourages the practice of good health on a day-to-day basis. Our new BeFit solution addresses this part as it provides a cashless and contactless solution to customers who want to stay fit and address their medical problems at an early stage without reaching the hospitalization stage.”

According to ICICI, this comprehensive offering “provides a digitally enabled health ecosystem, which is integrated to bring over 11,000 doctors across cities”.

“Pharmacy service provides with this express service, i.e. medicine delivered at home within 60 minutes and lab tests both at home and center visit. The product is followed by 24 x 7 consultation (Tele) by our panel of expert panel of doctors. and last but not least, all these benefits related to preventive health care like health check-ups, health risk assessment, diet and nutrition counseling sessions and even chat and e-consultation to all our clients. In short, the solution fits perfectly into our umbrella of comprehensive health insurance proposition, thereby providing end-to-end solutions to our valued customers,” said ICICI.