Talking about Indian toys, the echo of ‘Vocal for Local’ is being heard everywhere.
Talking about Indian toys, the echo of ‘Vocal for Local’ is being heard everywhere.
Prime Minister Narendra Modi on July 30 lauded the Indian toy industry for achieving a success “no one can imagine”, noting that its exports have grown from Rs 300-400 crore to Rs 2,600 crore.
When it comes to Indian toys, ‘Vocal for Local’ echoes everywhere, he said in his monthly ‘Mann Ki Baat’ broadcast,
He said that toys worth over Rs 3,000 crore used to be imported but this has come down by 70%.
“It is heartening that during this period, India has exported toys worth more than ₹ 2,600 crores to foreign countries. Whereas earlier, only toys worth ₹ 300-400 crores went out of India. All this due to Corona. happened during the period,” Mr. Modi said.
He said that he had talked about India earlier that it has the potential to become a powerhouse in export of toys.
He said that the local toys of India are eco-friendly, in line with both tradition and nature.
“No one could have imagined the success that our toy industry has achieved, because of our youth, start-ups and entrepreneurs,” he said.
The Prime Minister said that India’s toy sector has proved its mettle by transforming itself, with manufacturers now creating toys based on Indian mythology, history and culture.
He said that there are clusters of toys everywhere in the country and small entrepreneurs are getting a lot of benefits from this as their toys are now moving around the world.
He said that India’s toy makers are working closely with the world’s leading brands.
Noting that the start-up sector is giving full attention to the world of toys, he said that a start-up named Shumme Toys in Bangalore is focusing on eco-friendly toys, while in Gujarat the Orchidzoo company AR-based Making flash cards and story books. ,
Pune-based Funvention is engaged in igniting children’s interest in science, technology and maths through learning, toys and activity puzzles, he added, adding that the start-ups are doing a great job.
He said, “Let us together make Indian toys popular all over the world. Along with this, I would also urge parents to buy more and more Indian toys, puzzles and games.”
In his speech, the Prime Minister also highlighted the growing global interest in traditional medicine forms of India. fight against COVID-19 Has sustained.
He said that the increasing interest of people in holistic healthcare has helped everyone a lot.
“There is a growing interest in Ayurveda and Indian medicine across the world. This is one of the major reasons why AYUSH exports have witnessed record growth and it is also heartening that many new start-ups are also emerging in this field. , ” They said.
Recently, a Global AYUSH Investment and Innovation Summit was held, and investment proposals worth around Rs 10,000 crore were received, he said.
He said that a huge effort is also being made in the field of various medicinal plants and herbs.
He said that the Indian Virtual Herbarium was launched in the month of July and is an example of how the digital world can be used to connect with our roots.