Infosys Limited on Wednesday announced a strategic collaboration with the Financial Times (FT), a leading business news organization, under digital innovation to support the latest creative and engaging data-based storytelling experiences for readers of Infosys FT. will take advantage of.
“This new digital innovation collaboration brings together FT’s unparalleled expertise and insights from Infosys’ domain and technology capabilities to help deliver creative and immersive journalism across digital channels,” Infosys said in a statement.
Among the banner projects, the two companies will work together in 2022, is a climate change-related simulation. It will draw inspiration from an earlier newsroom innovation that was a strong hit with readers: the Uber game. Here readers are seated in the driving seat, immersed directly in Uber’s business model.
The FT and Infosys teams will also develop a ‘Crossword App’ that will digitize one of FT’s most loved and traditional puzzle features for its global following. Through this partnership, the publication’s crosswords will now be available for the first time in an engaging digital format to a much wider global audience.
“Growing in-depth journalism from FT with the power of digital technology from Infosys provides an exciting opportunity for global news audiences and has the potential to set a new standard for news delivery. We continually build on the world’s most prestigious, reliable and Recognized as an influential news brand, we are delighted to be the digital innovation partner of the organization and look forward to providing exciting new technology solutions,” said Ashish Kumar Das, Segment Head – Services, Utilities, Resources. Energy at Infosys
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