Samsung India today inaugurated its largest premium experience store in Telangana. Located in the Inorbit Mall in the Cyberabad area of Hyderabad, the store also has a Bespoke DIY customisation zone where consumers can personalize their smartphones, tabs and covers with accessories, including ones with local Hyderabad flavour.
In a statement, the company said that the new store highlights Samsung’s entire product ecosystem through exciting zones around Samsung’s connected ecosystem SmartThings, smartphones, laptops, audio, gaming and lifestyle televisions.
Samsung store in Telangana will host a variety of Galaxy workshops under ‘Learn @ Samsung’. This will include workshops around consumer passion points such as digital art, doodling, photography, videography, fitness, cooking, coding, music as well as events around the culture and ethos of the city.
The store is spread across 3,500 sq ft of space and will also host a variety of entertainment activities with special focus on local culture, music and art.
Samsung says that consumers coming into the store will get assured gifts, 2X loyalty points on purchase of select Samsung products and Galaxy Buds 2 at ₹2,999 with select Galaxy devices in the first week after launch. Additionally, consumers can also avail always-on special benefits such as student discounts of up to 10% on smartphones, tabs, laptops and smartwatches, up to 22.5% cashback and ₹22,000 in additional benefits.
Sumit Walia, Senior Director, Samsung India, said “We are excited to bring the next-gen Premium Experience Store to our consumers in Hyderabad. Our aim is to connect the diverse local community with the best of Samsung technology. We have tailored unique experiences through zones such as Samsung SmartThings, Gaming and Bespoke DIY Customisation, designed especially for Gen Z consumers,” said.
“Moreover, to engage our young consumers through their passion points, we will also host ‘Learn @ Samsung’ workshops. These workshops will focus on varied consumer interests such as digital art, doodling, photography, videography, fitness, cooking, coding and music, among others,” he added.
Samsung’s latest store will also offer hassle-free after-sales service for their smartphones and book service calls for their consumer electronics products at home. Customers can also access Samsung’s digital lending platform Samsung Finance+ and Samsung’s device care plan Samsung Care+ for Galaxy smartphones, tablets and smartwatches at the store.
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Updated: 14 Jun 2023, 06:21 PM IST