This is why Sachin Tendulkar, Joe Biden and even Deadpool posted one-word tweets – Times of India

Twitter recently saw a strange trend developing when multiple companies posted one-word tweets. According to a report, on the evening of September 1, American train company Amtrak “accidentally” started the trend by tweeting the word “trains”. sky News, The tweet is still there and at the time of writing this story, it had garnered 160.2K likes, 20.7K retweets and 3,986 quote tweets.

Soon, many companies and organizations such as NASA, The Washington Post, Mailchimp Marriott Bonvoy, Adi started posting one-word tweets. game icon Sachin Tendulkarus President Joe Biden and also dead pool joined the field. Everyone’s tweets are very similar to those of Amtrak, with one word perhaps serving as a keyword they tried to emphasize.
For example, international cricket icon Sachin Tendulkar tweeted “cricket”. No damage there. He has just posted the name of the game in which he has been extremely successful and probably wants to focus on the gentleman’s game which is definitely the most followed game in India.
Till the time of writing this news, Tendulkar’s tweet had garnered 50.1K likes, 427 quote tweets and 2,432 retweets.

US President Joe Biden tweeted the word “democracy”, The Washington Post tweeted “news”, Marriott Bonvoy tweeted “hotel”, NASA tweeted “universe”, and Deadpool’s Twitter account tweeted his name.

The US President’s tweet garnered 282.8K likes, 31.4K retweets and 10.3K quote tweets at 7.50 pm IST.
Some may call this Twitter trend the easiest way to promote but companies are loving it.