Back2Business is a 30-minute face-to-face virtual consultation where the Times Group team, using the wide reach of The Times Group brands, will present businesses with marketing solutions that can be customized for each business. During the presentation, creative examples and strategies will be shown that will help reconnect with customers, attract new business, and recharge sales. Participants can talk face-to-face with the Times team about their own business and marketing challenges and create a solution for their business through the Times team.
Last year, India was one of the worst-performing major economies, with its growth forecast “huge down-grade” and India Inc’s profits slashed by at least 15-18%. More than 10,000 companies had voluntarily closed due to the pandemic and there was a loss of consumer confidence during this period. However, after an unpredictable year due to a pandemic-induced economic slowdown, positive indicators are showing that India is set to make a comeback with a bang.
The Composite Business Confidence Index in India touched an all-time high of 74.2 points in the December quarter, as FICCI And year-on-year GDP growth moved into positive territory at 2.1% in the first quarter of 2021. In April-June, GDP grew by 20.1% year-on-year.
With this backdrop, Back2Business is offering tailored advertising and marketing packages to put businesses on the fast track to growth. During the virtual seminar, Times Group executives will help businesses choose the right media packages as per the marketing needs and these packages can be used during the current financial year, even during peak season.
The dates of the seminar are: 14 – 18 September, Delhi NCR; September 20 – 25, Bangalore; September 21 – 22, Chandigarh.
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