Royal Enfield’s domestic sales last month stood at 39,070, a decline of 18 per cent as compared to 47,571 units sold during the same period last year.
see photosRoyal Enfield sold a total of 45,860 units in August this year, which saw a decline of 9% in volumes
Eicher Motors Limited said Royal Enfield The total motorcycle sales (domestic + exports) and company volume for August 2021 stood at 45,860 units. The manufacturer reported a decline of nine per cent in volumes as compared to 50,144 units sold in August 2020. The bike maker’s domestic sales last month stood at 39,070, a decline of 18 per cent from 47,571 units sold during the same period last year. Meanwhile, the company saw a major jump in exports, rising 164 per cent to 6,790 units in August this year from 2,573 units a year ago.
Read also: 2021 Royal Enfield Classic 350 Review
Sub-350cc motorcycle range continues to drive volumes for Royal Enfield
Major volumes of Royal Enfield continued to come from the 350 cc segment in August 2021, with the Classic 350 and Meteor 350 being the flagships. The motorcycle maker sold 38,572 units in the segment, registering a decline of 16.79 per cent as compared to 46,357 units sold in August 2020. On the other hand, the company sold 7288 units in the 350 cc and above segment, registering a growth of 92.45 per cent. , as against 3787 units sold during the same period a year ago.
Regarding year-on-year growth, Royal Enfield reported sales of 213,538 units between April and August 2021. The company saw a growth in sales with a year-on-year growth of 45 percent. In comparison, the company sold 147,747 units between April and August 2020.
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Moving forward, Royal Enfield has started September with a bang. The company launched the new generation Classic 350 at ₹ 1.84 Lakh (Ex-showroom, Chennai). The all-new offering is the second model to be built on the J platform and gets a lot of upgrades on the engineering and features front. Bookings for the new Classic 350 have now started.
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