Volkswagen aims to drive growth in compact sedan segment with Virtus

While Volkswagen is aware that the growth potential for sedans in India is not on par with SUVs, it is hoping to capitalize on the demand with new-age models like the Virtus that are technologically advanced and high on creature comforts.


The Volkswagen Vertus will debut in India on March 8, and will replace the Vento sedan

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The Volkswagen Vertus will debut in India on March 8, and will replace the Vento sedan

The SUV is all set to become the mainstay of the Skoda Auto Volkswagen India Private Limited (SAVWIPL) India 2.0 journey and it has started with models like the Volkswagen Taigun and the Skoda Kushak which are on the highly localized MQB A0 IN platform. But, given the limited options in that particular space, the German marque is not going to lag behind the traditional compact sedan segment. Skoda has already launched the Slavia compact sedan in India and now Volkswagen is gearing up to show the world the Vertus.

Read also: Volkswagen Vertus name confirmed for upcoming compact sedan, debut in March

Speaking with Siddharth Vinayak Patankar, Editor-in-Chief, SVP webisode on the latest freewheeling with carandbike, Klaus Gelmer, Board Member of Sales, Marketing and After Sales in Volkswagen Passenger Cars, said, “The sedan segment is one of those segments. One is that don’t show the growth potential as what we want to see in the segment. But we also know that there aren’t a lot of choices for customers in that segment. So we’re going to add options with an option Volkswagen And this virtuous going to do so. I think it is a promising model, the first response we have seen internally and externally is very promising and we are proud to add yet another car to the Indian market which speaks VW language in terms of quality. And I think our team in India has done a great job in bringing the car to market. Let’s see how consumers react to it.”

Read also: Volkswagen compact sedan to make global debut in India on March 8

Much interest has already been generated by Virtus and As we near the world debutWell, we’ll see it grow. The Vertus is powered by MQB A0 IN platform and is likely to share drivetrain options as well. So expect a 1.0-litre, three-cylinder TSI turbo petrol motor with manual and torque converter automatic transmission options and a 1.5-litre, four-cylinder TSI turbo petrol engine with manual or dual-shift gearbox (DSG) automatic transmission options. . to be on offer.

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The Volkswagen Vertus will be underpinned by the MQB A0 IN platform

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As already mentioned, the Volkswagen Vertus is going to be a contemporary and technologically advanced car, and will most likely come loaded with all the modern bells and whistles. Hence, it is expected to come with connected car technology along with features like ambient lighting, ventilated front seats, auto-dimming inner rear view mirror (iRVM), auto climate control, 10.25-inch touchscreen infotainment system with a premium sound system, LED headlights. Chances are. and taillights, rain sensing wipers, rear view camera with parking sensors, six airbags, antilock braking system (ABS) with electronic brakeforce distribution (EBD) and electronic stability control (ESC) etc.

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