Year Ender 2021: How long-running TV shows become the flavor of the season in the OTT era

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Year Ender 2021: How long-running TV shows become the flavor of the season in the OTT era

Highlight

  • Like every year, this year also many TV shows have come which kept the audience hooked.
  • With so many releases every day, a section of the audience still finds comfort in the regular shows

Entertainment is the essence that our routine routine life appreciates. However in today’s digitally driven ecosystem, our choices are bucket-filled. There is a diverse range of movies, specials and web series which are very easily available in the public domain. Thanks to OTT platforms like Netflix, Amazon and Hotstar to name a few. But amidst all this diversity we still have a community that is driven by a strong emotional yet interesting niche for television soap operas.

Credit to this community of viewers that we still have shows running through the years and that too successfully. Daily soaps like Taarak Mehta Ka Ooltah Chashmah, Kumkum Bhagya, Naagin, Yeh Rishta Kya Kehlata Hai, Bhabhi Ji Ghar Par Hain and Shakti: Astitva Ke Ehsaas Ki have been entertaining the audience for years. There is no denying the fact that television has been connecting families who gather to watch it. People still find these shows more relatable. The easy accessibility of these shows also adds to their popularity in some way or the other.

Though the means of distribution and consumption have shifted away and changed the entire paradigm of daily soaps, there has been no decline in the instruction pattern and production behind these shows. Even the agile actor/actress community has developed a deep understanding of the workings and has rekindled appreciation for the daily soap community.

Read also: Rewind 2021: Anupama to Taarak Mehta Ka Ooltah Chashmah, TV shows to rule this year

The popularity of these television shows has somehow inspired streaming platforms to make room for them as well. Many popular dramas are currently available on OTT platforms just because they are still being loved by the masses. Undoubtedly, it makes sense for this consumer base to now move on to OTT platforms to continuously strive and take daily un-shook entertainment.

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