“Jhoom Jo Makhan”: Amul celebrates the success of Shah Rukh’s ‘Pathan’ with a creative doodle

Shah Rukh Khan and Deepika Padukone’s recently released film ‘Pathan’ has become the first blockbuster of 2023. The film marked Shah Rukh’s return to the silver screen after a gap of four years and broke records at the box office by crossing the Rs 600 crore mark. Whole world. Expectedly, SRK fans are celebrating his comeback and the film’s success by cutting massive cakes, making huge cutouts or wearing ‘Pathan’ T-shirts. Now, Indian dairy company Amul has also rushed to celebrate the success of this mega blockbuster with its own creative doodle.

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Amul shared a creative doodle on Twitter celebrating the success of the film. This post was inspired by the song ‘Jhoom Jo Pathan’ from the movie Shah Rukh Khan and Deepika Padukone. In the picture, we can see the animated version of the actors grooving to the song. “#Amul Topical: The King Of Bollywood Is Back With A Blockbuster!” read the caption of the post. The doodle reads, “Jhoom Jo Makhan!” and “Puthan Bread”. Take a look at the post here:

Since being uploaded, the post has garnered over 1.4 million views, 16.6k likes and hundreds of comments. Fans couldn’t stop looking at this creative doodle and shared their thoughts about it in the comment section. Check out some of the reactions below:

“I have always considered appearing in Amul ads as they are the biggest recognition of success. Pathan is a historic success.”

“Once upon a time it used to take 25 weeks or at least a month to declare a film a hit, nowadays they are selling tickets themselves before the film releases and declaring it a hit.”

“Wow super cute my Shahrukh.”

“Creativity at its best.”

“Expected this from Amul.”

What do you think of Amul’s creative doodle? Share your thoughts with us in the comments below.

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