Should advertisers be held responsible for claims in advertising?

Monetary penalties are not going to solve the problem, but be clear about the gray areas…

Prashant Kumar Cannes Lions 2022 looks at sustainability advertising made in the future

It’s been two years since the incident happened in person. Is this a chance to reset?…

Cannes Lions Piyush Pandey Ogilvy Advertising Seminar Speaker Creative Fest

What would you tell people commenting on the Cannes Lions’ reputation as a party week? I…

Report: Global advertising to grow 8.4% this year, but economic fears could slow the pace

According to a GroupM report, ad revenue growth for the pure-play digital platform could exceed 11%,…

DuckDuckGo allows Microsoft to track data, security researchers find

Trackers from advertisers selling and trading user data must be blocked by the DuckDuckGo browser. But…

‘Dosa is not Brahminical’: Billboard ‘promoting casteism’ has left a bad taste on Twitter

A picture of a billboard has gone viral on social media, leaving netizens angry. Billboard seems…

After SEBI, the advertising council asked celebrities to investigate before endorsing cryptocurrency products. News – Times of India Videos

18 May 2022, 07:23 PM ISTSource: mirror now Following a similar warning issued by SEBI, the…

‘Expressing brand values ​​is no longer optional’

New Delhi P&G India’s laundry brand, Ariel, has been advocating for gender equality through its award-winning…

Publicis Group reports higher-than-expected organic revenue growth

Publicis Group SA said organic revenue grew about 11% in the first quarter, as marketers increasingly…

Signpost chief says AI-assisted digital out-of-home media will be the biggest disruption

Shripad Ashtekar, CEO and Co-Founder, Signpost India Pvt Ltd said that digital out-of-home (DOOH) media has…